IGNORING YOUR REAR COULD BITE YOU IN THE BUTT.
IT STARTED WITH A STORY
This journey started with John B. Johnson: marathoner, Identity Architect, dad, and now, cancer butt-kicker. At 35, after qualifying for the Boston Marathon, he noticed blood in his stool. Assuming it was just hemorrhoids, he delayed a colonoscopy until after the race. Two weeks later, he was diagnosed with stage 2 colorectal cancer. Thanks to early detection and treatment, he's now cancer-free and training to run the Boston Marathon alongside his surgeon, Dr. David Rosen, to raise awareness for butt health.
BUTT PROS THAT KNOW
Dr. Mohamed Naem, MD
Dr. Mo doesn’t just talk the talk—he scopes the scope. As a board-certified gastroenterologist at North Shore Gastroenterology, he’s on a mission to catch colon cancer early and make prevention part of everyday care.
Dr. David Rosen, MD
Dr. David Rosen is a colorectal surgeon at the Cleveland Clinic and Section Head at Fairview Hospital. He’s also John’s surgeon-turned-running partner—proving that science, support, and a little sass can go a long way.
Matt Earls
Matt Earls is the digital mastermind behind Marketplace Velocity, helping over 350 brands crush it online. He co-founded GOMB to make sure no rear gets left behind—and that butt health reaches every corner of the internet.
John Johnson
John B. Johnson is a brand leader, identity architect, and marathon-running cancer survivor who’s not afraid to lead from the rear. He founded GOMB to bring bold design, honest dialogue, and lifesaving awareness to the world of butt health.